SEE: Artificial Intelligence Ethics Policy (TechRepublic Premium)Ĭompanies have more information than ever about customers and plenty of tools to automatically send personalized offers, but that automation doesn’t cover the conversations sellers have with customers and potential buyers, so you probably don’t know who a customer has spoken to before or when anyone last talked to them. Training resources and insights about work patterns will be useful to many employees, but the latest Viva module is specifically for sales teams. As more Viva modules emerge, it makes more sense that these are specific applications that build on and are available inside Microsoft Teams to deliver better employee experiences, rather than core Teams functionality. When Microsoft first announced Viva, it wasn’t always clear how it was different from Teams. For more info, visit our Terms of Use page. This may influence how and where their products appear on our site, but vendors cannot pay to influence the content of our reviews.

We may be compensated by vendors who appear on this page through methods such as affiliate links or sponsored partnerships. Jumping between different applications can get in the way of getting actual work done, so Microsoft's Viva Sales tries to take customer data back and forth for you. Microsoft’s Viva Sales uses AI to make CRM smart and collaborative

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